In the heart of Northern KwaZulu-Natal (KZN), a groundbreaking initiative called “White Gold” is revolutionising the local economy and fostering social transformation. This project aims to establish a robust cassava industry, spanning farming, processing, and market distribution. By involving key stakeholders, empowering rural communities, and promoting inclusive growth, “White Gold” is set to create a sustainable and economically viable value chain in one of the region’s most impoverished districts.